James founded the now legendary label "Flying Rhino Records" which revolutionized dance music first through the early days of psytrance, and then hugely influenced the progressive trance scene in the late 90s.

James produced and collaborated with a number of well known artists, and releases on FR were very much sought after. Known and loved as much for his music as for the immaculate skill and feeling with which he puts it all together, he has always blurred the lines between trance, techno and house, and seamlessly delivers a funky, deep, but powerful and emotive mix that never fails to drive any dance floor. He turns his hand sensitively to fulfilling even the most demanding scenarios, and always delivers what's required.

Recently he has launched his new label "4Digitalaudio", designed as a platform for exciting new artists crossing the board from tech and progressive-house to techno, as well as his own production. The first few releases have had a phenomenal response from the high rollers in the scene. James has plenty of releases coming out, not just on 4DigitalAudio, but on many other labels too, and continues to be highly active in this ever evolving and inspirational music scene.